Change was imminent in 2012 when Goettl, an air conditioning company was purchased by Ken Goodrich. The company was noted for lacking vision, but additionally, they were being threatened by some competitors to bring action against them. Come 2014, the company was said to be on track to earn nearly $20 million dollars. This number set the bar much higher than their previous earnings of $11 million dollars in 2012. Goodrich attested to the fact that although he has purchased and sold multiple HVAC companies, the purchase of Goettl was much different.
One of the major changes Goodrich brought to the company, was the change of cheerleading. The company needed a cheerleader, someone to stir up morale. As a result, Goodrich met this need and handling customer complaints had put the company in a deadlock. While complaints are made to any company, the leadership makes the difference on the response that is made when these complaints arise. Rapid growth is good but the company had run into a wall with the inability to effectively handle that growth. Goodrich knew that his work was cut out for him and that his work was to help put Goettl back on the map and salvage their reptuation before it was too late.
Goettl is known as “The Trusted Air Conditioning and Heating Company”. A good look at their website gives you the insight that you need to see how they can assist you in terms of repairing, replacing and maintaining your heating or air conditioning units. Goettl currently services both residential and commercial clients, along with germicidal lights and other helpful tools that are often overlooked by the competitors. This Phoenix, Arizona based company takes pride in serving those in Phoenix and the surrounding areas.
Goettl is currently focused on helping the community meet their needs in the areas of air conditioning, heating, indoor air quality, energy efficiency,and commercial HVAC. If you are in need of help from Goettl, be sure to ask about the maintenance program as well.